Most folks recall when Siri first came out in 2011.
The technology was a novelty, a nice tool to test out, with at times informative and at times laughable answers to voice queries.
Not many individuals thought it would become a huge trend in the future.
But voice search has developed plenty since then.
Now there is an assortment of voice-activated technologies on the market such as Alexa, Google Assistant, and Cortana.
People use voice search on their mobile devices, and over 430 million voice assistants have been purchased.
People now use voice assistants a lot more than they used to, mainly for commands like call Dad or tell me the temperature. However, there’s still plenty of growth potential for search marketing too.
That’s mostly due to the AI technology behind voice search that has grown immensely more precise. According to studies, voice recognition accuracy has grown over 97%.
The Advantages of Voice Commands for Search
As voice recognition technology grows more versatile and accurate, users are starting to see more of the advantages of using voice commands for search.
According to research, here are some of the main reasons people use their voice-activated speakers:
- It lets them easily multitask.
- It allows them to do things quicker than other devices.
- It gives them instant information and answers.
- It makes their daily routine simpler.
Voice commands are a good tool when you’re cooking and want to check a recipe but your hands are covered in batter. It’s also a well-liked hands-free method to receive local business info while driving.
At the same time, practically anyone can ask a question out loud quicker than they can type it, particularly when using a mobile device.
While many folks today are still learning the advantages of using voice search to get information, it’s growing to be a valuable tool to streamline the search process and rapidly get answers without stopping your other daily tasks.